The right packaging is essential in ensuring products reach customers in pristine condition. Traditionally, padded envelopes and bags have been the go-to solution for many businesses. However, these can contain an inner lining of plastic which can make the packaging hard to recycle – some consumers may even just dispose of these items into landfill.

This month, it's Plastic Free July. As we all become aware of the need to be mindful of resource use it’s clear that cardboard wraps are a great and practical packaging solution. Here we look at the reasons why:

1. Environmental Impact – Plastic Free July

The environmental impact of plastic is one of the most pressing issues of our time. This month is Plastic Free July which encourages us all to think about the amount of single use plastic we use everyday. Plastic is often used for its durability and lightweight properties, but overuse is leading topollution and contamination. Using corrugated Wrap Boxes are a sustainable alternative. Made from a renewable resource, cardboard is biodegradable and recyclable, reducing its environmental footprint significantly. Cardboard decomposes naturally and can even be composted once used.

2. Recycling and Reusability

Recycling is a critical factor in sustainable packaging. While both plastic and cardboard can be recycled, the process and efficiency differ greatly. Cardboard is one of the most widely recycled materials globally. It can be recycled multiple times without significant loss of quality, and the recycling process itself is relatively simple.

Plasticrecycling varies according to the specific type of plastic used. Some can be recycled through the household recycling collection but some plastics are still difficult to recycle and are sent to landfill, incinerated or sent abroad.

3. Custom Design

Wrap Boxes can accommodate many different types of product and are simple to assemble and use in a busy production environment. Their flexibility of design means businesses can have a range of Wrap Boxes at different sizes while providing a uniformity of style.

Wrap Boxes – or 0401 to use the FEFCO code – carefully protect your products with four sides which fold in and are sealed. They can be tailored to provide a perfect fit, ensuring items arrive undamaged. This is particularly important for fragile or valuable items that require extra care during transit.

Don't forget, at ASC Direct, Wrap Boxes will be custom designed to the right size to fit your products. 

4. Consumer Preference

Today's consumers are more environmentally conscious than ever before. They prefer brands that demonstrate a commitment to sustainability. By switching to cardboard packaging, businesses can align with these values and enhance their brand image. Eco-friendly packaging is no longer just a trend; it’s becoming a standard expectation among consumers.

Cardboard boxes also offer an exciting unboxing experience. They can be easily customised with branding, enhancing customer engagement and satisfaction. The tactile and aesthetic appeal of cardboard contributes to a more memorable and positive customer experience.

Paper tape is also available from ASC Direct as an alternative to plastic tape.

5. Cost-efficiency with less waste

Designing the right Wrap Box for your products means considering the whole production process from start to finish. This can mean cost savings through using the right material strength, designing specifically for the product and ensuring the maximum number of items can be transported together. Additionally, the durability and protective qualities of cardboard can reduce return rates and damage-related losses, further improving the bottom line for businesses.

In summary, using Wrap Boxes is not only better for the environment but also aligns with consumer preferences and offers practical advantages in terms of protection and cost-effectiveness. As we move towards a more sustainable future, businesses have a critical role to play in adopting eco-friendly practices. Embracing cardboard packaging is a significant step in that direction, benefiting not just the planet, but also enhancing brand reputation and operational efficiency.

James Palfrey-Smith is the Commercial Manager at ASC Direct with extensive experience in both operations and sales. James is passionate about solving packaging problems, delivering fast customer support, and building lasting relationships. Outside of work, he enjoys outdoor activities like hiking and skiing. A fan of real ale and business podcasts, he continuously seeks personal and professional growth. 

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